Mobility design | Reefilla | 2022
Collaborating to better the world of sustainable mobility services.
Reefilla is the first mobile predictive EV charging delivery service thought for drivers. The startup was on the lookout for a design studio with a holistic approach to mobility. They needed a partner who could understand their mission. That's when we joined forces to explore the world of sustainable mobility services.
Uncluttered design
Uncluttered design is essential for creating a peaceful interface that encourages user engagement and satisfaction. By minimizing distractions and keeping the design minimalistic, users feel a sense of peace throughout the entire interface.
This was achieved by removing unnecessary elements, organizing the layout, and keeping colors simple. By keeping the design clean, we established a sense of peace throughout the journey, allowing users to navigate without any stress or confusion.
Scalable Service
The objective was to create a scalable app allowing room for future service expansion. We aimed at creating a platform that could handle an increasing number of users and locations, while leaving room for growth and expansion in the future.
The app was designed to be future-proof and scalable, so that it could accommodate the increasing demand of services. We also set up the architecture to be flexible, so that additional features can be added with ease.
Behind the UXUI
The app is designed to be accessible through a swipeable menu. Its three sections: dashboard, map and profile, each play a distinct role in providing a complete service experience. The dashboard has been kept very minimal with big visuals and one button which includes the status of the service.
The map section provides users with the available service locations. The profile section includes the user’s account, history and payment methods. The app has been designed to make it easy for the user to access the information they need in a few simple taps.
Our View
Performance, and more precisely energy efficiency, should be at the center of any kind of vehicle that wants to improve our mobile future.
How well a vehicle performs in harmony with nature and society should be our new point of reference.
About Reefilla
Reefilla is a startup that aims to solve the problem of recharging electric vehicles. The start-up was founded during the peak of the COVID-19 pandemic by three FCA engineers who decided to leave their 'safe place' in a big company to become entrepreneurs and play their game in sustainable mobility.
More info on Reefilla’s website.
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